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294 search results for: Communication

101

CAC: Service What’s Your Why

It is of critical importance to be able to communicate effectively. In order to be able to communicate effectively means being clear. Clarity is all about understanding and acceptance of what it is that we do and the context within the Company. Many people can tell us what they do. Some people can even tell […]

102

Transforming IT from a Cost Center into a Business Asset

Transforming IT from a Cost Center into a Business Asset Guest writer Kevin Landers brings IT back to the table in this week’s blog post: “Transforming IT from a Cost Center into a Business Asset.” Does this sound familiar? “At my Equipment Dealership IT isn’t really anyone’s full-time job.”  Has your IT “team” ended up […]

103

CAC: Parts What’s Your Why

It is of critical importance to be able to communicate effectively. In order to be able to communicate effectively means being clear. Clarity is all about understanding and acceptance of what it is that we do and the context within the Company. Many people can tell us what they do. Some people can even tell […]

104

CAC: Parts Market Strategy

The only way to position your parts business is to provide customers with something they value.  The fundamental principles of customer value are to offer something the customer wants and needs and to provide that offering better than your competition can. This class provides methods and a road map to follow in developing a strategy. […]

105

CAC: Parts Marketing

In this Basic Marketing class, we explore a broadly misunderstood sector of business. It is much more than mailings, promotions, and tradeshows. It is all of the aspects involved in influencing the customer to purchase your products or services. Marketing is the science of choosing target markets through the use of market analysis and segmentation. […]

106

CAC: Parts Basic Management

There are some fundamental truths about people and their work: everyone wants to do a good job, everyone can do more than they think they can, and everyone is fundamentally lazy. In management and leadership we have to deal with people and processes. That is the job. You lead people and you manage the process. […]

107

CAC: Parts Leadership

The management and supervision in business is in many cases misunderstood. You manage process but you have to lead people. Often, we get consumed by our need to improve our processes. Since the 1980’s with the “Japanese” continuous improvement movement we have been obsessed with eliminating non-value added, tasks and processes. But what have we […]

108

CAC: Parts What’s Your Why

It is of critical importance to be able to communicate effectively. In order to be able to communicate effectively means being clear. Clarity is all about understanding and acceptance of what it is that we do and the context within the Company. Many people can tell us what they do. Some people can even tell […]

109

CAC: Parts Market Strategy

The only way to position your parts business is to provide customers with something they value.  The fundamental principles of customer value are to offer something the customer wants and needs and to provide that offering better than your competition can. This class provides methods and a road map to follow in developing a strategy. […]

110

CAC: Parts Leadership

The management and supervision in business is in many cases misunderstood. You manage process but you have to lead people. Often, we get consumed by our need to improve our processes. Since the 1980’s with the “Japanese” continuous improvement movement we have been obsessed with eliminating non-value added, tasks and processes. But what have we […]