Selling by Phone

Most salespeople spend half their working lives on the phone. This comprehensive guide helps them maximize that time for two key results – dramatically higher sales and stronger customer relationships – regardless of the product or service being sold. Linda Richardson, a pioneer in consultative selling, demonstrates how to use the phone to establish rapport; determine customer needs; get appointments; close sales; and much more. It includes worksheets to help readers test their skills and hone their teleselling techniques for all types of clients and sales situations.