The Strategy-Focused Organization
- How Balanced Scorecard Companies Thrive in the New Business Environment
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Author:
Robert S. Kaplan
Category:
Business Management
Description:
Drawing from over 20 case studies – including Mobil, CIGNA, and AT&T Canada – the authors illustrate how pioneering companies have created an entirely new performance management framework – one that puts strategy at the center of critical management processes and systems.
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