Service Curriculum
A dealer service department’s profitability is extremely important to the overall success of the dealer. The department manager must oversee all aspects of the department, with customer satisfaction being of utmost importance. These classes will help you ensure service quality, maintain excellent customer relationships and ensure compliance with industry standards.
- CAC: Service Marketing WDC (ENG)$149.00In this Basic Marketing class, we explore a broadly misunderstood sector of business. It is much more than mailings, promotions, and tradeshows. It is all of the aspects involved in influencing the customer to purchase your products or services. Marketing is the science of choosing target markets through the use of market analysis and segmentation. […]
- CAC: Service Organization WDC (ENG)$149.00The organization of a service department is about more than technicians and clerks and management. Designing the structures is about facts and not feelings. The time for shop and field jobs starts the design. The technology, tooling, and processes used take us the rest of the way. Exploring the service department organization from a factual […]
- CAC: Service Pricing WDC (ENG)$149.00Too often, dealerships call around to the neighboring dealers and ask for their service pricing. While it is understandable to want to know what the pricing is in your territory, it is more important to develop the price structure that is required to attract the business and also produce the profit necessary to operate a […]
- CAC: Service Shop Floor Scheduling WDC (ENG)$149.00Our customers all want predictable, consistent, high quality service work. But, equally important to them is a completion date for the work you are doing for them. You need to be able to provide a completion date, and you need to meet that date. To do that requires very specific activities and deliveries. Parts, labor, […]
- CAC: Service Territory Potential WDC (ENG)$149.00One of the true challenges in the parts and service business is to determine the successful penetration of the market: the market capture rates. This is another term used to represent your “market share.” How well you are looking after the needs of the customer is the real question at this point. With this class, […]
- CAC: Service Time Management WDC (ENG)$149.00Time is one of the many elements of our lives that we deal with every day. It is one of those elements, however, that does not change. We do not have the ability to add more time to a day. As a result of that fact it is important that we use all of the […]
- CAC: Service What’s Your Why WDC (ENG)$149.00It is of critical importance to be able to communicate effectively. In order to be able to communicate effectively means being clear. Clarity is all about understanding and acceptance of what it is that we do and the context within the Company. Many people can tell us what they do. Some people can even tell […]
- CAC: Service Work Order Process WDC (ENG)$149.00The core function within every Service Department is the work order process. Despite that, little attention seems to have been given to this most important function. During this program we will take you through the complete process from the “Service Request” up to and including the Invoicing of the finished job. The process is not […]