Human-Centered Design Achieved through Cognitive Technology

When organizations are viewed as a human-centered system, advanced cognitive measurement creates two transformative performance levers:

1. Performance understanding is moved upstream to the mind-body connection
2. A productivity multiplier is developed by corporate talent and teams working in unison at the highest efficiency across the business and outward to customers

Achieving these competitive advantages starts with a scientifically proven cognitive measurement through Reflective Performance, Inc.’s easy-to-use, online game-like assessment for a greater understanding of human factors, then analyzed through a systems model.

Adopting a Systems Model for Productivity: The Right Person in the Right Role

What if executives could universally increase the probability of recruiting and developing the right person for the right role — and then obtain higher performance and retention through innovative lifecycle metrics that integrate personalized training results?

Solving this perennial challenge requires finding and supporting the most suitable talent by emulating how the best athletic coaches develop high-performing teams. In most cases, this doesn’t necessarily mean finding “top talent.” Instead, assessments for ideal “fit” from the outset are critical to team composition and ability to learn and perform in high-stress situations.

Gaining a better understanding of performance demands in the moment is no different for employees as well as for athletes. Such insights allow for better decision-making initially at the time of recruitment and/or in support of advancement within an organization, benefiting both recruit, employee and employer while helping to increase engagement and reduce turnover.

In addition, the application of a systems model helps with assessing and developing the high-performing teams that make up organizations, including Executive teams, Sales teams, Product Development teams, Production teams, R&D teams, Implementation teams, and Support teams. There are major neurocognitive differences between these teams that determine their ability to execute. From this vantage, neurodiversity can be critical and lower-level and mid-level employees are often important team players that also impact execution and results.

With Reflective Performance, Inc., our cognitive assessment centered on the measurement of Executive Function (EF) helps optimize productivity with attention to the sum of all parts.

Creating System Change: Deriving Performance from the Human Source

Human factors are widely understood as determinants of business success, yet they are rarely managed systematically through objective data. Advances in cognitive science have created a new method to measure performance across the employment lifecycle through Executive Function skills in terms of cognitive functioning and mental acuity. Reflective Performance, Inc.’s Reflect / EF software app measures the brain’s responses to provide a score around four fundamental measures: a composite Executive Function score and underlying measures of Working Memory, Cognitive Flexibility, and Impulse Control.

These scores represent how people think, act, and make decisions — and can be analyzed based on norms developed for diverse employee groups. As a result, they provide an enhanced measure of performance improvement at the root-cause level across the workforce, with even greater success than content knowledge or experience. They develop innovative insight into how employees perform in the moment — critical in team relationships, customer interactions, and unsupervised operations. Plus, Executive Function skills have been proven to be malleable, so through awareness and training, application creates an objective, fairer way of managing employee performance for self-management and continuous improvement.

Executive Function Scores x Systems Analysis

➔ Team Composition, Roles, and Dynamics

     ➔ Focused KPI Correlations (Operations and Employment Lifecycle)

          ➔ Employee Awareness and Self-Improvement

               ➔ Team Improvement

                    = High ROI and Higher Profitability

Reflective Performance, Inc.’s Executive Function analytics start with performance correlations and normative datasets, and then over time, predictive datasets. Corporate leaders are thereby empowered from upstream measurement of cognitive functioning to develop clearer root cause analysis across domains and team by team. Sustainable operational excellence is achieved by viewing corporate structure and systems in these new, human-centered ways.