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Marketing Monday v2015.1

We haven’t done one of these in a long time.  For Marketing Monday v2015.1 we are catching up.

With the flurry of activity this past year it has been a little difficult to get ahead of the curve. Some of the recent activities:

We have launched learning Without Scars. This has been a very nice step in the progression of our offering learning products and services to the capital goods industries. We have updated all of our classroom seminars: there are eight. We have added to our list of webinars: there are now sixty one. We have started down the road of converting all learning products to a web based platform: we will have seventy five of them. We are moving toward the translations of our offerings first into French and Spanish.

We have developed an internet based replacement for the twenty group business we ran called insight (M&R) Institute. We have created, in a partnership, The Capital Goods Sages. This is going to be an internet business modelling business. This will be available for use in late 2015.

And finally, we have re-purposed our consulting website to bring it in line with our other businesses.

Have a look and let us know your thoughts. We are here to serve you.

www.rjslee.com

www.learningwithoutscars.org

www.thecapitalgoodssages.com

The time is now.

 

Management Musings 2.7 (Reprised) #MondayBlogs

We are in the process of updating the business page for our consulting, and I wanted to give you a reminder. What follows is our statement of where we are as a group and where we are going. I am as excited now, and as motivated today, as I have been at any previous time in my forty five years working in the Industry. I am truly blessed.

Our consulting business is winding down. I am not aggressively soliciting business like I once did, but will be dealing with requests on a one to one basis. As long as there is interest in my skills and experience I will be more than happy to assist.  Our website, rjslee.com, is still live and active, with ongoing updates to our articles and our recommended reading.  With our reading lists, you can find selections from Business Teachers, or Business Management Tools, and many more.  I like to direct avid learners to that resource, as it can provide foundational texts to motivate you in pursuing your goals.

The Learning business is becoming a much more prominent focus for my time. We are excited about our new venture, Learning Without Scars, and using all the current technology to bring our learning products to the market worldwide. We will be offering ten classroom seminars, forty webinars and ten internet based self-study programs in fifteen different languages. We will be moving to having a YouTube channel and developing a series of streamed products for use by everyone in fifteen languages as well. All of this is being done with a new web page as well. We are working with a terrific partner on this project. Brian Shanahan of “shanahandesign” is the gentleman we have selected to do this work. I am extremely pleased to have found Brian as he does wonderful work. Thank you, Brian.

Our Company Insight (M&R) Institute which has been the platform for the traditional Twenty Group business is being replaced with a new and improved technology driven product. I suspect this new model will become the new standard for twenty group operations in the coming years. This new product is being developed in conjunction with Foresight Intelligence. Dale Hanna, the CEO of Foresight Intelligence, and I are putting the finishing touches on what we believe will produce strong value to dealers in assisting them to be all that they can be. The new product offering will be complimentary and confidential. The dealer will be able to sign on to a model and either identify who they are on not, their choice, enter their information into a “FITNESS” model and receive a “FIRST” results response on key management measures for each of the five major departments within a dealer. The FIRST will show each management measure and a traffic light type graphic with a color code to recognize their performance as out Insight standards. These standards have been developed in our consulting business over the past forty five years in working with well over 1,000 different dealers around the world. The dealer then can go and make the necessary changes in their business without anything further. If however, they want assistance with the click of a button they will be directed to the “FAIR” page will is a series of “TIPS.” Each TIP leads to an implementation process. Each one of the TIPS is a tried and true example of the consulting work I have been doing for the past thirty five years. If the dealer wants further assistance we have developed a network of “ACES.” Each ACE is a retired senior executive from a dealership who still has the interest and energy to continue working in the Industry just not on a full time basis. Dale and I are very excited about this new offering, which we are presenting as the Capital Goods Sages.

I hope that you will find this news as exciting as I do in providing you with it and look forward to continuing to be a part of your team in Product Support.

The time is now