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Unidentified but Personalized Content for Account-Based B2B Purchasing Groups. Interlacing the customer buyer stages utilizing Patrick Lencioni’s Six Types of Working Genius styles.

Unidentified but Personalized Content for Account-Based B2B Purchasing Groups. Interlacing the customer buyer stages utilizing Patrick Lencioni’s Six Types of Working Genius styles. Guest writer Roy Lapa uses Lencioni as his benchmark in “Unidentified but Personalized Content for Account-Based B2B Purchasing Groups. Interlacing the customer buyer stages utilizing Patrick Lencioni’s Six Types of Working Genius […]

It Has Been One Hundred Days Since We Last Talked

It Has Been One Hundred Days Since We Last Talked Guest writer John Andersen brings readers up to date on the challenge he levied against the industry when it comes to innovation. Read his follow-up to see the outcome in “It Has Been One Hundred Days Since We Last Talked.” The expression one hundred days […]

Embracing the Elements: My Icelandic Adventure

Embracing the Elements: My Icelandic Adventure Guest writer Sara Hanks brings us the lessons she learned through vacation in “Embracing the Elements: My Icelandic Adventure.” As I was unpacking after returning from my journey to Iceland, a quote on the hiking shoe box caught my eye, “It can be easy to forget how much beauty […]

Developing Your Personal and Employee Persona

Developing Your Personal and Employee Persona Guest writer Ron Wilson explores the skills that we use in developing our personal and employee persona. Over our work life a great deal of effort, education, time, and energy is spent on developing the “technical skills” relating to our careers. Technical skills relate to the technical part of […]

Evaluating the Effectiveness of Training & Development

Evaluating the Effectiveness of Training & Development Guest writer Ron Wilson explores using the Kirkpatrick method as a way of evaluating the effectiveness of training & development. Within the dealership the owner, CFO, Training Manager, Department Manager, and Supervisors all ask if the training and development are effective and worth the time and investment being […]

Testimonials

Testimonials Guest writer Joanne Costin writes her blog post this week about the importance of testimonials. In your business, testimonials from your employees are key to attracting and retaining staff. Harness the power of employee testimonials. I’ve been writing a lot about tight labor markets and various strategies to attract and retain workers. It has […]