Sales Performance is a Data Problem, not an Effort Problem

“In God we trust. All others bring data.”  (W. Edwards Deming) Ask a veteran salesperson to see their black book. The worn pages. The names are called for fifteen years. The dozen accounts they trust. It is a remarkable thing, and it is also the whole problem. We send...

Your Best Rep is Knocking on the Wrong Doors

“In God we trust. All others bring data.”  (W. Edwards Deming) Picture your best salesman. He works on a black book, the names he has called for years, the dozen accounts he trusts, and he fills the rest of the week with instinct. Nobody is loafing. The effort is...
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