Multi-Media #MondayBlogs #marketing

For the past eight days, we have been in front of the camera. That is a scary thought, isn’t it?

Let’s go back to some history. When we offered webinars to the market we did things quite differently. We followed the usual format of a slide and discussion about the slide. Where we were different is that we projected the slide onto an eight by eight screen and used an HD camera to project the image used for the webinar. This meant we had the opportunity to stop the projection and have me walk into the image. I would do that six to seven times per hour so that there was some dynamism in the webinar. It got rave reviews.

With our Internet Based programs, we are now doing the same thing – with the exception that we are using film clips to create the dynamism.

I am really excited about this. We worked with a company called XFinigen. The company founder is Paul Baumann and along with his production crew led by Leanna Crumpler we have been recording film clips for the past seven days. It is quite a chore. We have created nearly fifteen minutes of film clips for each of our fifty-five Learning On Demand Programs. Caroline will be selecting the clips to use and where to insert them so that there is some excitement injected into the online learning.

So each of the Learning Programs we have currently available will be updated over the next few months. We will also include Socrates on each of the slides.

We have also added to the learning offerings.

You are aware that several clients asked that we create specific programs for specific jobs. We call these programs PSP’s. That stands for Planned Special Programs and we are setting these programs up to offer four course segments which will run for about eight hours each. We now have three such offerings and are expanding this all the time. The offerings now are for the Parts Telephone and Counter personnel, the Service Foremen and the Service Writers. We are working on a program for Product Support Sales which will be the Fundamentals of Selling.

Finally, with all of the films we will have available we will be creating a Vimeo channel and offer a wide array of easily accessible information for you to be able to see more of the Learning Without Scars programs.

Of course, we don’t want to leave out Socrates so we will be starting a “Socrates Says” blog so keep your eyes open as that will start soon.

That’s it from here for now. Aloha.

Now it is your turn. What have you folks been up to? Drop us a line and keep us posted on your needs and wants in the world of parts and service training. Remember we are here for you. Our goal is to provide the most content rich, cost-effective learning offerings in the Industry. It requires your input and help. Thanks for all you have done to date and we look forward to hearing from you more.


The time is now.