Socrates Says

Zintoro’s Foundation Guest writer Steve Clegg details “Zintoro’s Foundation” and how AI can be a valuable tool for business analysis. This kicks off a focus on AI for his next blog posts. An equipment dealer’s business is driven by Each Customer’s Transactions, Expectations & Experience.  The result of these interactions is responsible for the dealer’s […]

Top Equipment Dealership Marketing Tips Guest writer Debbie Frakes provides readers with four concrete strategies to employ in her blog, “Top Equipment Dealership Marketing.” The key to success for heavy equipment dealers is to prioritize customer retention and purchase frequency. With the economy potentially tightening, it’s crucial to maintain your current customer base and motivate […]

From Steam to Schemes: The Whimsical March to Industry 5.0. “From Steam to Schemes: The Whimsical March to Industry 5.0” is our first article from our new guest writer, Bob Rutherford. He is contributing as an Industry Expert from the Trucking Industry. Bob Rutherford is a 50-year veteran of the trucking industry. Thirty of those […]

The Art of Company Building Guest writer Alex Kraft takes us through his experiences as both an employee and an entrepreneur to highlight the art of company building. I recognize I’m not the first to have this thought, but I’ll share my education and experience in company building. Prior to Heave, I worked for an […]

“Is cyber security insurance trucking’s next big premium?” In keeping with our theme of cybersecurity, we present an article by Kevin Williams as he takes a look at the future in “Is cyber security insurance trucking’s next big premium?” Candace Marley is an owner-operator in Iowa with more than a decade of experience on the […]

Moving Beyond Annual Inspections: The Importance of Monthly Cybersecurity Checks Guest writer Kevin Landers tackles a huge source of anxiety for many of us in the digital age, our online security. Read on for, “Moving Beyond Annual Inspections: The Importance of Monthly Cybersecurity Checks.” In today’s rapidly evolving digital landscape, cybersecurity has become a critical concern for […]