Mar 14, 2012 | Business Plans, Business Services, Consulting Services, Customer Service, Marketing, Parts, Personnel, Product Support Selling, Service
The Canadian Economist John Kenneth Galbraith once said “When mankind is confronted with making a change or proving why they shouldn’t change…. why do people get busy with the proof?” The common excuse for resisting change is the same everywhere – fear. A lot of...
Mar 13, 2012 | Business Services, Consulting Services, Customer Service, Filosophy, Marketing, Parts, Personnel, Product Support Selling, Service
Some time back I looked around a room I was in and noticed that I was no longer the youngest person in the room. Of I course I still felt like the youngest in the room. But think back to when you started your first job. What did you think of the older people around...
Mar 13, 2012 | Business Services, Consulting Services, Customer Service, Marketing, Parts, Personnel, Product Support Selling, Service
The juxtaposition of the last two blogs is intriguing. I couldn’t ignore it. I have received a lot of flak about my pronouncement of the New Reality. People suggested that I need to be more careful in how I communicated things. That it could be dangerous, I might...
Mar 13, 2012 | Business Plans, Business Services, Consulting Services, Customer Service, Marketing, Parts, Personnel, Product Support Selling, Service, Simulation Modelling
To properly address the New Reality we have to look backwards. From the 1960’s to 1980 management felt pretty good about things. Sales revenues had increased, profits were up, life was good. We thoguht we must be the greatest generation of business managers ever. But...
Mar 13, 2012 | Business Services, Consulting Services, Customer Service, Marketing, Parts, Personnel, Product Support Selling, Service
Last week on the airplane catching up on my reading I was struck by a quote from Jeff Bezos, the founder and creator of Amazon. “Social cohesion at the expense of truth” This took my mind to the world we live in and change. Do you remember when Jack Welsh said “when...
Mar 12, 2012 | Business Services, Consulting Services, Customer Service, Marketing, Parts, Personnel, Product Support Selling, Service
So we have identified the Medium Potential Customers. We know who they are and where they are and what they buy and what they own. Now we can assign them for market coverage. That means we have to select the number of customers that is appropriate for one person to...